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Wardrobe Design Inspiration from Chanel
So we’re working in pre-production on The ARK Report, and we’re only a month-and-a-half away from filming it. With the holidays in between, this does not leave a lot of time for a costume designer to...
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Kickstarter Stats [Infograph]
Here are some interesting stats about Kickstarter campaigns from Appsblogger.com: 41% of kickstarter projects fail The most popular and competitive projects (based on the number of projects submitted)...
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5 Musts for A Killer Kickstarter Campaign
Producing a film is very expensive. To help cover some of the costs for the ARK Report, we’re planning to run a Kickstarter campaign. While looking into Kickstarter I came across some great guidelines...
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What Size Should Your Images Be on Facebook?
The first thing that visitors to your Facebook page see is the cover image at the top. Make it look good. This means: 1. uploading an attractive and relevant picture 2. making sure that the picture is...
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We’ve Hit 700 Facebook Fans!
I’m excited to announce that we have reached 700 fans on our Facebook page. This is a pretty big milestone for us, especially since research shows that half of Facebook pages have less than 256 fans...
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My Interview on The Work at Home Woman
I’ve been interviewed on TheWorkatHomeWoman.com! In the interview I talk a bit about how our business got started and what a typical day for me is like (hint: lots of coffee!). I also offer advice to...
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New Study: Videos Are Shared 1200% More (Facebook, Pinterest, Instagram)
Instagram and Pinterest have steadily been growing in popularity. Which is why I just hired a graphic designer. :) Jeff Bullas points to a recently released report from Compete.com which calculated...
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New Hootsuite Autoschedule Tells You When Your Audience is Most Active
If a tree falls in the forest and no one’s around to hear it, did it make a sound? If you tweet at the wrong time, it won’t get shared or even read. It’s tres important to post at the right times....
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5 Tips for Marketing on Instagram
I’ve already talked quite a bit here about Pinterest- how and why you should be using it- and now it’s time to turn our attention to the other rising star in the online photo sharing world, Instagram....
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9-11-12
Can you imagine being up there trying to figure out which way to die? By fire or by fall? In honor of those who had that horrible choice to make, do something brave today.
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THE SCARIEST THING – MAKING YOUR FIRST FILM
As you know, we’ve been contracted to make our first film. You know so far we’ve made mostly short promotional videos and commercials (I think we have close to 100 under our belts) but this is like a...
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More Abandoned Buildings! Where Will We Shoot This Movie?
Oy. This looks like a lawsuit waiting to happen. We’re looking for an old, worn, industrial building in which to shoot The ARK Report in October. This time Shmuel was wise and didn’t bring me...
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Hoffman Productions Featured in Small Business Owners Guide
So last week we get an email from some dude in Munich: “I have just finished reading the book ‘The Local Business Owners Survival Guide’ by David Schardt and found your impressing success story...
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What Does the ARK of the Covenant Look Like?
If you’re a regular reader here you know we’re making a movie about finding the Ark of the Covenant. No, it won’t be anything like Indiana Jones. It’s more of a sci-fi noir film, if that makes any...
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Meet the ARK Report Star: Katy Castaldi
We looked far and wide for someone to play the lead role in our upcoming movie, The ARK Report, that we’re producing with Moskoff Media. We saw hundreds of acting reels that were submitted to us....
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The ARK Report: Makeup & Hair for Katy Castaldi
Remember Katy, whose audition video we posted here? She came in last week for a fun day of shopping, hair and makeup. I pulled our inspiration from magazines like style.com and Z!NK. Here’s Katy’s hair...
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Shopping Trip! Wardrobe for Katy Castaldi for The ARK Report
So here we tried out different makeup and hair looks for Katy Castaldi, the heroine in our upcoming movie The ARK Report. And here you saw her awesome audition video that shows you why she’s perfect...
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A.R.K. REPORT – FINALLY WE SECURED THE PERFECT LOCATION
Wow, we did it. Hashem helped us with the most important location. Let me explain why. You know, the A.R.K. Report is a sci fi film about finding the Ark of the Covenant. It’s based on the theories of...
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A.R.K. REPORT ACTORS RUN THROUGH – ROLLER COASTER
Today we did our first run through with all the actors. It was the first time that I got to hear the entire script acted out loud. It was quite a roller coaster. There were parts that I really loved...
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Countdown to Production
It’s midnight AM on Friday, and production starts on Monday. Here’s my to-do list, with Shabbos in between. Pray for me!
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